ASI Ferrari 458 Italia? Maybe Not But Cool

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Although it is not officially from ASI, perhaps this may represent a direction they are considering for a future Ferrari 458 Italia aerodynamics kit? I really like the winglets over the rear fenders in this kit. I’ve been waiting a while for someone to make a well integrated x wing type design into aftermarket aerodynamic tuning.

It’s fun to look at aerodynamic design! The 458 Italia in itself brings heaps of new inspiration courtesy of Pinninfarina so it’s quite fun to start to imagine tuner versions.

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Welcome To 2010 Post – A Forward Thinking Post

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ASI Toyota Prius Lexus Bulletproof Eco

Happy New Year everyone! I’m excited about 2010! During my hiatus I spent some time thinking about life, cars and the future.

One thing that reoccurred a few times during my time reflecting and reading was the theme of electric cars and eco cars in general. Now if you’re like me, this probably sounds like a boring topic…but if you’re like me, you’ll give reading this a chance because you know how much I care about sports car tuning and where I’m coming from.

I wanted to share the cliff notes of my thought evolution during my time off.

First of all, this is a great video to all of you who are forward thinking and interested in the future:

That TED video in the link is not the first and also will not be the last I’ll share here over the years. I’m a huge supporter of TED and I recommend it to anyone and everyone who has an interest in the world we all live in. There truly is knowledge for any and every interest, presented from thousands of the world’s foremost experts. Its all free and streaming on that website and I don’t make a penny endorsing this, I do it for the bettering of your knowledge/perspective and for the positive advancement of world we all must co-exist in.

So back to the point…I’ve been admittedly reluctant on accepting the shift from performance cars to Eco cars as of late, and I’ve stated my feelings here on the blog many times before. In actuality I’m very PRO green technology I’m all about reducing our footprint and curbing global warming…but at the same time I cant help but get depressed as less sports car tuning is ultimately slowing down my hobby and for that matter the industry my business operates in.

With that being said, I think undeniably that electric and/or various other low emission vehicles is the answer to many of the very daunting problems we have right now in the world. The TED video I linked to above provides a very compelling vision of what a proper mass roll out of an electric vehicle solution looks like and the massively positive impact it can offer the world.

I agree with the message in the video and I support that image of the future. But I want my sports cars too…I don’t want to ever give up the joy of driving and modifying fun cars.

Next and unrelated to stumbling upon that TED video, I watched an older episode of Top Gear in which they interviewed Jay Leno. Leno said something interesting to this point…he said that when cars replaced horses, horses lost their primary function as a mode of daily transportation but yet they transitioned into a permanent role of sport and personal enjoyment rather than basic transport. Essentially, the advent of cars ended up giving horses a permanent place in the world for those who enjoy horses for the passion or riding rather than the necessity of it.

Now, the horses I’m interested in are more plentiful…(400 horses minimum at a time for me please)

With that being said, perhaps hybrid cars, electric cars and other green vehicles which I consider a necessity for the world (yet a horribly boring drive) will bring the same result.

Lastly, I read a great article in Fortune Small Business magazine (another magazine that just got the axe and one that was the closest resemblance to Business 2.0 which was my favorite magazine until they died as well). This article was about two guys that took over a Cadillac dealership in Northern California to open a Prius conversion shop. They would take the Prius and for about $5000 they would convert it to be able to run on electricity only. Basically “souping” up the battery system by adding more capacity and rewiring the electronics to be able to bypass the engine completely…I was inspired. Their business exhibits the same passion that we have for bolting on a turbo kit and reworking the ECU and fuel to compensate for more air flow, yet they were doing it for the passion of ECO tuning rather than sports tuning.

To conclude…

In three unrelated stumbles upon information I developed my own vision of the future in which ECO tuning and sports car tuning not only co-exist but help each other to unite a more solid and permanent foundation for the passion of car tuning.

The idea of an all electric zero emissions daily driver and a beast of a sports car for the weekend seems like a future that I can be happy with and at the same time the world can be a better place because of it. At the same time, our weekend sports cars can become even more focused on the “sporting” side because daily practicality will become less of a focus with a gas and dollar saving ECO car to be used as a daily beater. This will allow for more aggressive sports car builds because the trade-off between speed and usability will become less of a factor. If my hopes are true, the purity of sports car tuning will become enhanced when the future arrives and this day comes.

Regardless of whether I’m right or wrong, one thing I know for sure is nothing stays the same forever. With that being said, you’ll soon see a new business emerge from our company. I’ll refrain from saying more details until the website is done to share with you all.

Happy New Year! May the future be bright for us all.


PS: The ASI Green Prius will debut at Tokyo Auto Salon. You can see the first sneak peek of the real car here. We’ll be offering ASI tuning for the Prius immediately upon its release, just as we also offer ASI’s Ferrari and Bentley tuning programs now to our clients.

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ASI F430 Murders For Fun.

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Ferrari F430 ASI

I’ve said too much about ASI. I need to calm down about the ASI blogging…but then I see this at SEMA and take a picture. How could I not share it?

ASI stays killing ’em all.

If only this car had used one of the three super nice ASI Dry Carbon F430 wings, this car would have put people in the hospital. Get me an ASI street version dry carbon wing and some Amuse B type gold ring titan exhaust tips on here and game over.

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asi bentley dry carbon hood

One of my favorite things about well built demo cars is the depth of detail in the design/concept. This is a reoccurring topic that I bring up often on this blog. It comes up often because I really feel that details are what separate good builds from great builds. If you look at the above picture it is easy to be impressed. Sure, a Bentley Continental GT with a Japanese widebody kit and a dry carbon vented race hood is an impressive sight. The car could have been considered a win right there.

What separates ASI in my opinion as one of the best car builders in the game is what you see when you look more closely. Whether it is them affiliating themselves with a top Japanese artist to do hand painted accents in their interior, or the subtle and innovative integration of their logo as wheel graphics, it is the details that define quality.

On this particular car, the below image is what really left an impression a year after I took these photos in Japan.

asi bentley dry carbon hood

As if a mightily impressive full dry carbon hood isn’t enough, ASI incorporated their artist affiliation once again into this demo car. This time instead of the art car concept speaking loudly with gold leaf paint, they played well into the concept of a mean black on black sports tuned Bentley and made the artwork understated and integrated, yet still present. The hood was painted flat black with the artwork left unpainted to showcase the natural dry carbon on the hood. The result is a win on a number of levels as far as I’m concerned. This is a great example of an understated use of carbon fiber parts to accent the car’s quality, something I’m a huge advocate of.

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ASI Green – Prius Final Version

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ASI Green - Prius

ASI Japan has released this image of what their Prius aerodynamics package will look. According to ASI, this is the confirmed final version of the design.

In other news, ASI has launched a sub brand called ASI Green to release this Prius kit.

For those interested in pre-ordering this kit, please give us a call at 213 745 6954 or you can email me personally at ASI has asked me to let them know what the interest level is for this kit in North America and international markets.

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Tommy Kaira and ASI Prius by Matt Rus and Ben Schaffer

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ASI Prius

Words by Ben:

I noticed Matt (Farmofminds) already preparing a Prius feature on the Tommy Kaira car and I thought I’d join in since I’ve been intending to write something about the ASI Prius as well as the TK car. So here we go, another Prius blog post…

Really Japan? Has this what it has come to? All tuning news and innovation coming out of Japan seems to be either R35 GT-R or Prius/Insight. The rest of the tuning scene has very little news coming out. Can we get a little variety please? I’m already holding back on some GT-R blog posts because we have so many as it is, thats the big news these days.

Although you’ll find me being a huge supporter and fan of the R35 GT-R tuning scene, the Prius tuning scene is a bit different for me.

Dont get me wrong, I really respect the Prius (and Insight) for what they are (nature saving, efficient and affordable daily drivers). In fact I wouldnt be opposed to getting a Prius for a daily driver and if I did I’d probably be looking at one of these two companies for modifications (and Top Secret as a great third option for more simple lip kits). There is absolutely nothing wrong with the Prius and absoultely nothing wrong with making it look cool and perhaps even improving aerodynamics for better performance and economy (although these two probably worsen rather than improve Cd).

So what’s my beef? I like the Prius, I’d rock these kits…why the negativity? I’ll tell you why. Because this year for Tokyo Auto Salon I’m bringing my whole crew with me, as I usually do. This year we’re rolling 8 deep to Tokyo to see what is new at TAS. And you know what, when I ask my industry insider friends in Japan they all are telling me that TAS wont be the same and it’ll be dominated by “green” cars and eco cars with much less sports car tuning.

I understand the Japanese consumers demand eco tuning and styling, thats cool…but it is so overboard at this point that it feels like the Japanese government must have made a mandate that all tuners ARE REQUIRED to offer a tuning package for either the Prius or the Insight. I mean, who isnt doing parts for these cars right now? Enough already! (and it’s just begun) I’m telling you, if I see a JUN stroker kit come out for a damn Prius I’m throwing in the towel!

So now on top of having a Top Secret Prius demo car (picture that along side the monstrous Nardo Supra) we now have ASI’s demo Prius (picture that alongside their monsterous Tetsu widebody Bentley GTR or their slick Ferrari F430) AND we now have Tommy Kaira’s Prius demo car (picture that alongside their intense looking R35 GT-R car in development).

See what I’m getting at? Where’s the hardcore? Where’s the sports car tuning? Lets enjoy the Prius for what it is (a great eco car) but for my sanity’s sake, PLEASE DO NOT REPLACE OUR SPORTS CAR TUNING FUTURE WITH THIS. I understand Eco is the future for the masses, but can we keep our sports cars too? I thought the point was to have a sports car for the weekends and a Prius to daily drive. Lets keep it that way, keep the R&D coming on sports car tuning parts too please! I really dont want this blog to be required to feature hybrid news 3 days a week because there is nothing else fresh coming out.

Know what I’m saying?

Let me hear what you have to say on this please…

Ending rant, nobody can argue that this rear end of the Prius (below) by Tommy Kaira (under new management in Japan)  is the most amazing thing we’ve ever seen on a hybrid. This is as good as it gets design wise for the Prius. If I was an aero parts manufacturer, I wouldnt even bother making a rear under spoiler for the Prius after seeing this by Tommy Kaira. Game over.


PS: It would make a LOT more sense to me if Top Secret, ASI, Tommy Kaira and the like all would release their Eco projects under a sub-brand name. Like Top Secret: Green or ASI Eco Line, etc. Just something so I don’t think about these demo cars and parts in the same thought as a monster tuned Supra, Ferrari, etc.

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ASI Ferrari F458 Concepts

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ASI will be coming with more aero styling and tuning goodness for the new Ferrari F458 Italia. Whenever it comes out, you know you can trust Bulletproof Automotive and crew will have it for sale (by then perhaps featured on a new website of ours)

Here are two early concepts from the creative minds at ASI:

ASI Ferrari F458 Italia

ASI Ferrari F458 Italia

I love the bumper shape! I’d go with the first one, what do you think?

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